Obie Expands Embedded Insurance Integration Across Digital Platforms, Now Supporting Salesforce Experience Cloud

Dec 2, 2024 – Chicago, IL – Obie is proud to unveil its latest expansion in embedded insurance capabilities, allowing seamless integration across a variety of digital platforms—including Salesforce Experience Cloud. Building on its established embedded insurance solutions, this enhancement now makes integration highly adaptable and easy to deploy across a wide range of tech platforms, making insurance a natural and intuitive part of the client experience.

With Obie’s embedded solution, partners can offer on-demand landlord insurance directly within their existing platform. Obie’s flexible technology can now integrate effortlessly with a range of systems, meeting partners wherever they operate. API support and dedicated technical guidance make implementation straightforward, allowing partners to expand their offerings without overhauling their technology solutions.

This integration enables clients to explore, compare, and select coverage without leaving the partner’s digital environment. By embedding within the client experience, Obie empowers its partners to boost engagement and create a frictionless experience in customers’ real estate investment journeys.

Obie’s solution also provides partners with the flexibility to make real-time updates to insurance offerings, ensuring customers always receive relevant and compliant coverage. Whether responding to evolving client needs or market shifts, partners can adjust options instantly, eliminating the need for complex system changes. This adaptability supports partners in maintaining a cohesive, scalable insurance solution tailored to their workflows.

An early adopter of this capability is Renovo, a leader in real estate investment lending, which now integrates Obie’s landlord insurance offerings within its Salesforce Experience Cloud platform. This partnership has strengthened Renovo’s internal processes, enabling quicker decision-making and a smoother client insurance selection experience.

“As a company committed to the continuous evolution of technology, Renovo Financial is highly selective when engaging with external partners that will help grow our business,” said Remi Gangarossa, Chief Operating Officer of Renovo Financial. “Obie’s thoughtful approach to embedded insurance enables us to deliver the best experience to our customers.”

“This Salesforce integration is powered by advanced technology and simplifies our loan closing process,” Gangarossa continued. “Alignment is apparent in our collaboration with Obie; both companies prioritize an intuitive experience supported by tech-driven solutions.”

With Obie’s embedded solution, partners gain a flexible, scalable way to enhance client coverage and compliance—all within their preferred digital platform. For those looking to grow their offerings and simplify the insurance experience, Obie’s partnership team is ready to discuss how this integration can elevate your business at partnerships@obieinsurance.com. For even more details check out our latest one-pager here.

About Obie

Since 2017, Obie has been on a mission to simplify, streamline, and enhance landlord insurance for the 17 million real estate investors and landlords across the U.S. Our intuitive platform and custom insurance products are designed to remove the hassle, giving owners confidence that their insurance needs are in expert hands.

With thousands of policyholders nationwide and $25 billion in coverage secured, Obie is already transforming how real estate investors protect their assets—and we’re just getting started. Backed by $39 million in funding from industry giants like Battery Ventures and Thomvest Ventures, we’re rapidly growing and continually adapting to meet the unique needs of our customers. Whether through our advanced digital tools, trusted agent network, or strategic partnerships, Obie sets a new standard in real estate investment insurance, ensuring those we serve move forward. Check it out at Obieinsurance.com.